Creativity

Imagination

Creating new possibilities.

Imagination is the ability to conceive scenarios, ideas or possibilities that don't yet exist in present reality. People who value imagination enjoy thinking about hypothetical alternatives, designing possible futures or building worlds—literal or conceptual—beyond what is immediately observable. This value differs from applied creativity in that it centers on the mental process of generating possibilities, even before they are turned into something concrete. Imagination feeds both artistic storytelling and strategic planning: every significant innovation began as an imagined idea before becoming a real project that could be carried out in the physical world.

What does this value mean?

Imaginación is the ability to recognize, value and live in alignment with this fundamental principle in your daily life.

It represents your commitment to an authentic life where your actions align with this value.

What it does NOT mean

It doesn't mean being perfect, but having genuine intention to live it fully.

Related concepts

ImaginaciónAuthenticityIntegrityCoherence

Why might it matter to you?

Living imaginación gives your life meaning and direction. Without this value, you feel disconnected from your aspirations.

How can you live this value?

  • Identify how imaginación shows up in your current life.
  • Seek people who live this value.
  • Make at least one decision weekly based on this value.
  • Regularly reflect on how you're honoring this value.

What happens when you don't live up to this value?

When you don't live imaginación, you feel disconnected from yourself. Decisions feel empty, life feels flat.

The healthy side and the shadow

When does this value stop helping you and start limiting you?

Healthy expression

Balanced imaginación

In excess

Rigidity / fundamentalism

Excess in imaginación can become inflexible. The line is whether you're living this value or it's controlling you.

This value at work

You bring imaginación to work in how you treat colleagues and handle projects.

This value in relationships

In friendships, you value people who also live imaginación. You're authentic in your connections.

This value in love

In a partnership, you need to feel your partner also values imaginación.

This value in family

With your family, you try to live imaginación even if they don't understand.

This value and yourself

That imaginación matters to you says you're someone who lives with intention.

What are you willing to sacrifice for this value?

How much are you willing to sacrifice to live imaginación?

Signs you're betraying this value

You betray this value when you act against it for convenience.

Turning the value into goals

Value

Imagination

Behavior

Make an important decision aligned with imaginación

Goal

Implement this decision within the next 3 months

Habit

Dedicate 15 minutes weekly to reflecting on this value

Questions to reflect on

  • How does imaginación show up in my life right now?
  • Is there a situation where I compromised this value?
  • Who in my life lives this value fully?
  • What would need to change for me to live this value more?

How much are you living this value?

On a scale from 1 to 10, how much are you living imaginación right now? If less than 5, something needs change.

When two values clash

Imaginación can clash with other values. Living this value sometimes requires sacrificing comfort or approval.

Is “Imagination” one of your top 10 values?

Find out by playing and comparing this value with the other 49

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Frequently asked questions

Is imaginación an absolute value?

Values are guides. Imaginación matters, but so does context. Wisdom is knowing when to hold firm and when to adapt.

What if imaginación conflicts with my family?

It's valid to live your values even if they don't understand. Respect doesn't mean abandoning your principles.

Related values