Achievement

Success

Achieving important goals.

Success is the orientation toward achieving concrete, recognizable goals, both your own and socially validated ones: a promotion, a completed project, a target reached within a deadline. People who value success need to see tangible results from their effort and often set new goals soon after reaching the last one. This value provides clear direction and motivation, but it can create dissatisfaction if the definition of success depends too heavily on comparison with others rather than on your own criteria. The people who balance it best combine the drive to achieve with a personal definition of what really counts as a meaningful win.

What does this value mean?

Éxito is the ability to recognize, value and live in alignment with this fundamental principle in your daily life.

It represents your commitment to an authentic life where your actions align with this value.

What it does NOT mean

It doesn't mean being perfect, but having genuine intention to live it fully.

Related concepts

ÉxitoAuthenticityIntegrityCoherence

Why might it matter to you?

Living éxito gives your life meaning and direction. Without this value, you feel disconnected from your aspirations.

How can you live this value?

  • Identify how éxito shows up in your current life.
  • Seek people who live this value.
  • Make at least one decision weekly based on this value.
  • Regularly reflect on how you're honoring this value.

What happens when you don't live up to this value?

When you don't live éxito, you feel disconnected from yourself. Decisions feel empty, life feels flat.

The healthy side and the shadow

When does this value stop helping you and start limiting you?

Healthy expression

Balanced éxito

In excess

Rigidity / fundamentalism

Excess in éxito can become inflexible. The line is whether you're living this value or it's controlling you.

This value at work

You bring éxito to work in how you treat colleagues and handle projects.

This value in relationships

In friendships, you value people who also live éxito. You're authentic in your connections.

This value in love

In a partnership, you need to feel your partner also values éxito.

This value in family

With your family, you try to live éxito even if they don't understand.

This value and yourself

That éxito matters to you says you're someone who lives with intention.

What are you willing to sacrifice for this value?

How much are you willing to sacrifice to live éxito?

Signs you're betraying this value

You betray this value when you act against it for convenience.

Turning the value into goals

Value

Success

Behavior

Make an important decision aligned with éxito

Goal

Implement this decision within the next 3 months

Habit

Dedicate 15 minutes weekly to reflecting on this value

Questions to reflect on

  • How does éxito show up in my life right now?
  • Is there a situation where I compromised this value?
  • Who in my life lives this value fully?
  • What would need to change for me to live this value more?

How much are you living this value?

On a scale from 1 to 10, how much are you living éxito right now? If less than 5, something needs change.

When two values clash

Éxito can clash with other values. Living this value sometimes requires sacrificing comfort or approval.

Is “Success” one of your top 10 values?

Find out by playing and comparing this value with the other 49

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Frequently asked questions

Is éxito an absolute value?

Values are guides. Éxito matters, but so does context. Wisdom is knowing when to hold firm and when to adapt.

What if éxito conflicts with my family?

It's valid to live your values even if they don't understand. Respect doesn't mean abandoning your principles.

Related values